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Privacy Policy

Personal Data We Collect

  • To access and use the services provided by Lideart Innovación, users must create an account and provide certain complete and accurate personal information (“Personal Data”). We may request, collect, and store the following Personal Data: a username or alias to operate on the Lideart website, full name, valid identification number or document, physical contact information (such as phone number, home address, email address, etc.).
    Lideart does not collect sensitive personal data from its users, such as religious, union-related, racial, or ethnic information.
    Lideart may verify the Personal Data provided by consulting public entities, specialized companies, or credit bureaus, for which you expressly authorize us to share such information—including financial and/or asset-related data—with these entities. Any information obtained by Lideart from these sources will be treated confidentially.

  • Users who register through a personal social media account (“Personal Account”), or otherwise access Lideart through a Personal Account, expressly consent to Lideart:

    • Accessing, at any time, all information contained in their Personal Account, including but not limited to Personal Data, interests, preferences, contacts, and any other content stored in their Personal Account.

    • Adding messages, photos, videos, or any type of content to that account; and sending the User information or messages by email for the purposes outlined in the section “Purpose of Processing Personal Data” below.

  • Registered users may request the cancellation or closure of their registration, account, or the deletion of their information from the Lideart database at any time. Please refer to the section “Means to Exercise Rights of Access, Cancellation, and Rectification of Personal Data” below.

  • Lideart automatically collects and stores certain information about the activity of users and visitors on its website. This information may include the URL they come from (whether or not it is on our website), the URL they access next, the browser they use, and their IP addresses. Pages visited, searches performed, posts, purchases or sales, ratings, responses, and forum messages may also be stored and retained.

  • Lideart accesses the contact lists of mobile devices used by users in order to provide its services. This information is used solely to identify and match phone numbers and/or email addresses of other users. Users authorize Lideart to access and use this information.

  • Regarding potential users, Lideart does not store names, mailing addresses, banking information, identity card numbers, or any other data that directly identifies a person. Only mobile phone numbers and email addresses are collected.

  • If users send us correspondence—whether emails or physical letters—or if other users or third parties send us communications regarding user activities or messages on our site, we may collect and store such Personal Data, including email addresses.

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Purpose of Processing Personal Data

To provide high-quality service and allow users to conduct transactions efficiently and safely, Lideart requires certain Personal Data, including email addresses. Collecting this information enables us to offer users services and features tailored to their needs and to personalize their experience on Lideart. The Personal Data we collect is used for the following purposes:

  • To help buyers and sellers contact each other when appropriate according to the transaction type. In such cases, Lideart will share relevant Personal Data (name, phone number, location, and email address) with the interested parties by email or through the platform. This information may only be used to complete the transaction initiated on Lideart and may not be used for advertising, promotional, or unrelated purposes without the express consent of the user.

  • To develop internal studies on user interests, behavior, and demographics to better understand their needs and provide improved services or relevant information.

  • To enhance our commercial and promotional initiatives and analyze user activity (such as visited pages and searches) to personalize content, presentation, and services.

  • To send information or email messages about new services, display ads or promotions, banners, updates related to Lideart, and other content expressly authorized in user preferences. Users may opt out of promotional emails at any time. Instructions are found in the section “Changing Email Preferences” below.

  • To send notifications or information via SMS to the mobile number provided by the user.

  • Winners of promotions or contests carried out by Lideart expressly authorize the publication of their names, Personal Data, images, and those of their immediate family—by any means and in any form Lideart deems appropriate—for advertising or promotional purposes, without the right to compensation.

  • To share Personal Data (including email addresses and financial or asset-related information) with service providers or outsourcing companies that help improve or facilitate Lideart operations, such as transportation services, payment processors, insurance providers, call centers, loyalty programs, and public or private entities that provide credit information. Lideart will require that these providers comply with certain confidentiality standards through agreements or contracts.
    However, Lideart is not responsible for improper use of Personal Data by these companies or websites.
    In some cases, service providers may collect data directly from the user (e.g., through surveys). Users are free to decide what information they choose to provide and must review the providers’ own privacy policies.
    If Lideart decides to share Personal Data with third parties that are not service providers or affiliates, we will request your consent.

  • To provide Personal Data to organizations involved in dispute resolution, such as insurance companies, mediators, arbitration tribunals, or competent courts.

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Confidentiality of Personal Data

Once registered, Lideart will not sell, rent, or share Personal Data except as described in this Privacy Policy.
Users expressly consent to Lideart transferring Personal Data, in whole or in part, to affiliated, parent, or subsidiary companies as needed.
We will make every reasonable effort to protect user information. However, we may be required to disclose certain information due to legal or regulatory requirements, or by court order. Additionally, third parties may unlawfully intercept or access information or data transmissions. In such cases, Lideart is not responsible for information disclosed as a consequence of such actions.

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User Alias

To interact on the platform, users must use an alias that identifies them. Users will not have access to other users’ Personal Data unless they participate together in an Exclusive Auction or have completed a transaction through our platform, at which point both parties will receive each other’s information.

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Personal Password

  • Registered users will be assigned a personal password to access services restricted to account holders. Users must keep this password strictly confidential and must never share or disclose it to others.

  • Users are responsible for all actions performed using their alias and password, including any fees incurred or damages caused to other users.

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Minors

Our services are only available to individuals who have the legal capacity to enter into contracts. Anyone who does not meet this requirement must not provide Personal Data to be included in our database. Parents or legal guardians may do so on their behalf.

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Use of Personal Data by Other Users

To facilitate interaction among members of the Lideart community, our platform provides limited access to certain contact details of other users, such as username, phone number, city, and email address.

Users may only use Personal Data obtained from the platform for:
(a) communications related to Lideart that are not unsolicited commercial messages,
(b) using services offered on Lideart (e.g., payment, insurance, shipment, fraud claims), and
(c) any other purpose expressly authorized by the user after being informed of the legally required details.

Under no circumstance may a user disclose another user’s Personal Data or email address to a third party without our consent and the consent of the affected user.
Users may not store email addresses of other Lideart users—physically or electronically—without prior express authorization.

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Cookies

This Privacy Policy covers the use of cookies by this site and not by advertisers or third parties. Lideart does not control cookie usage by third parties.

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Spam

Lideart and its users do not tolerate “spamming,” whether in comments, questions, responses, or unsolicited emails. Any indiscriminate messaging between users is strictly prohibited.
Lideart may suspend or permanently disable users who violate this policy.

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Orders from Competent Authorities – Legal Requirements

Lideart cooperates with authorities and third parties to ensure legal compliance, including matters related to intellectual property protection, fraud prevention, and other regulatory obligations.

Lideart may disclose Personal Data to comply with applicable regulations and assist authorities where deemed necessary and appropriate for investigations involving fraud, illegal activity, or potential legal liability.
We may also disclose user data (including full name, alias, address, city, state, postal code, country, phone number, email address, etc.) to participants in Lideart’s Intellectual Property Protection Program as necessary.
This right may be exercised even without a judicial or administrative order.

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Security Measures – Storage and Transfer of Personal Data

Lideart is required to comply with all applicable security measures for the protection of Personal Data. We apply industry-standard practices, including firewalls and Secure Socket Layers (SSL).
Although we use advanced security techniques, users should be aware that no system is 100% secure on the Internet.

Users acknowledge and expressly accept that Lideart may, at its discretion, collect, store, and monitor the exchange of messages and emails between users within the Lideart community to enhance communication security.

Lideart is not responsible for illegal interceptions, unauthorized access, or misuse of information by third parties.

All Personal Data is stored in an automated data file.

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Changing Email Preferences

While Lideart aims to keep users informed about promotions, updates, and changes, users may choose which emails they wish to receive.

If you do not want to receive promotional emails, you may unsubscribe by following the instructions provided in our messages or by accessing your account settings.
You may also send your preferences by postal mail using the address provided in this Privacy Policy.

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Procedure for Communicating Changes to the Privacy Policy

Lideart may modify this Privacy Policy or its email practices at any time.
If material changes are made, we will notify users by posting the updated version in this section, sending an email, or communicating it on the homepage or relevant sections of the site.

If a material change affects how we manage your Personal Data, we will notify you by email so that you can decide whether you accept the new terms. If you choose not to accept them, the contractual relationship will be terminated and your Personal Data will not be used in any way different from what was originally disclosed when collected.

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